How to Use Facebook to Attract Clients For Your Small Business With Social Networking

Service businesses have now figured out that social networking and web 2.0 will help them make more sales and connect with more clients. It is surprising that more small businesses have not already jumped on the bandwagon to get the word out about their business and what they do.

It is the perfect way to market, especially if you are on a budget. Plumbers, handymen, and insurance agents are all incorporating web 2.0 into their marketing plans.

Blogging allows you to open up a conversation with people who want to learn more about your services. They can read your posts and then leave comments to give you feedback on each topic you write about. If your industry has made some recent changes, your blog is the best place to let people know. Be sure to use your keywords, including the city you do business in, in the titles of your blog posts. Search engines will also reward you for posting regularly to your blog.

How to Use Facebook For Jewelers

Are you one of the people who still believes Facebook keeps the social in Social Media? It's not just fun and games at Facebook anymore. You can give your business a boost by creating a Fan Page, now called a Like Page. What makes a Fan Page so powerful for Jewelers? Well, it's all the "social" features, of course!

Fabulous Photos: A Fan Page has a tab where you can post photos. When you add a new photo everyone who is a fan (i.e. Likes ) your page will then be notified in their news feed. Voi la! You're keeping new product in front of your fans. Remember a Fan Page is very social, so encourage your fans to post photos of themselves giving/receiving your jewelry, popping the big question with the engagement ring they just purchased, or at special events like weddings, proms, graduation, reunions, or anniversary parties.

Tell Them About Events: Announce events on your Fan Page. It's a great way to get the word out that you're appearing at a Bridal Show, holding an after-hours event, having a sale, or giving a talk on how to shop for diamonds.

Real Them In With Reviews: Ask your customers to post reviews of their purchases. Ask repeat customers to review your service and quality on your Fan Page. When you hold an event like a trunk show, a chamber open house, or a wine and cheese late night shop, ask your attendees to comment on your Facebook Fan Page.

Share News in Articles: If you blog, your posts can be tied to your Fan Page. If you don't blog but want to occasionally write your own articles, you can do this too under the Notes tab on the Fan Page. Don't forget, you can include photos on either your blog or in Notes... so go ahead and add photos to show your work or new products and make your posts more engaging.

Tag Your Friends: When you become friends with your customers and Like businesses or groups you have the ability to post on their Facebook Wall. It's easy. Add a comment on your Profile and use the @-symbol before their name, which opens a list of your friends which you can select from. This creates a link from your post to your friend's wall and also posts your post on their wall! You've just expanded the reach of your message to the friends of your friends.

How To Set Up a Business Page on Facebook

Setting up a business page is easy. Just log in to your profile page and scroll down to the bottom of the screen. Then click on "Advertising" or by following this link:  www.facebook.com/pages That will bring up a page with the blue links one of which is called "Pages." Click on create Pages, and then click on the green "Create a Page" box on the right of the screen. You can now start filling this information in to create and customize your business page.

After you create your business page, Facebook will automatically add an application called the "Page Manager" which should be located on the top and left side of your log. Again choose Facebook Pages, then choose the best category for your business. Click this link to load your business page where you can then edit and add to the existing content.

It is important that you choose the name of your Facebook page carefully because the page name will become your key word search terms, and is the only text that is used in a search on a Facebook page. Once your page is in place, you can add applications that help to enhance how you represent your company in your own unique way. To find applications for Facebook, click on "Applications" in the upper left corner of your page, or search for them at this link: http://www.facebook.com/apps Applications are fairly easy to install and to set up. If you have difficulty with any one application-please note that there is often more than one application available to accomplish the same task.

Facebook Applications for Business:
Simply RSS : This allows you to display up to eight RSS feeds on your Facebook page and display the feeds from your business's main site and newsrooms.
Upcoming: Add all of your events to upcoming.org, and you can easily display them on your Facebook page with Upcoming's Facebook application. 

How to Use Facebook for Business - Facebook Tips and Tricks

1.Connect to the internet and open up your web browser.
2.Go to http://www.facebook.com.
3.If you are logged in, log back out.
4.On the welcome page to Facebook, underneath the sign in information you will see create page for business, and other pages. Click on this link.
5.You will then be asked for the name of the business and more information about the business.
6.Once you create the business make sure you include important contact information, important business information, and a picture or logo.
7.Make a group about your business and invite your friends.
8.Buy Facebook advertising for your business so that you can drive even more people to your page.

Opening up your business page will help you get the word out on your business and help you advertise what you do or what you sell. You will not regret putting a business page up on Facebook.

How to Use Facebook For Business

1. More than 100 million people use Facebook mainly for business purposes. Because Facebook is focused on people, anyone can use it as an effective marketing tool. If you have a blog or a website that promotes products and services, you'll obtain an exponential growth just by using this social network. So, how to use Facebook for business?

Facebook does much more than creating a brand. It provides a database of people interested in you, who may become your future customers. However, incorporating Facebook into your marketing play may seem difficult.

First of all, Facebook connects people worldwide. Some of them are your competitors. Social media reflects societal behavior. It's much easier to find here people who have the same interests as you. Unlike traditional marketing, Facebook allows you to promote your image for free. All you have to do is to participate actively.

Create a community around your business and join groups and communities. Update your profile page on a regular basis and offer incentives to your fans. Search for new ways to attract people! Provide interesting information and show yourself interested in other people business.

Anyone can use these methods to promote Facebook for business and sell his products and services. The first important step is to create a group. The group will gather in one place customers, partners and friends. You can send them easily news and updates. This way, you'll gain recognition and credibility.

How to Use Facebook As a Marketing Tool

1.Among the various ways to advertise online, one of them is to market with Facebook. If you want to add a personal touch to your business, advertising on Facebook can have great results, especially if your target audience is of a younger age group, who tends to use it more.

The first thing to do is of course start a profile. Take note that Facebook does not really recommend this so make sure that the profile is yours with a business intention in it. Post photos of you doing business and some products that you sell. Add friends to your profile, remembering to remark that you are looking for friends and also showcase your products. Most people will not like it if they perceive that you add them as friends just to make money from them, which bodes ill for you and what you are offering. Remember Metcalfe's law, which states that the economic power of a business is the square of the number of networks. The more friends you added, the greater the economic power of the business.

Keep a constant effort to remove clutter and negative remarks made with postings that may turn away many potential customers. Also, you must keep it alive! Consistently update your profile and post new photos to give potential clients the idea that you are still in business and are supposedly doing well. Go all out to make your profile as interesting as possible.

Also make use of the groups feature to drive more traffic to your profile. Join and participate in events to let more people know you and cover a lot more ground. Get as many people to be involved in your events and groups as possible.

In conclusion, I would like to reiterate that updating your profile and photos and latest information is essential to success to your Facebook marketing efforts. Follow these suggestions and you will see your efforts rewarded handsomely!By Roderick Low

As a social media specialist, Roderick Low strive to define and deliver user and community needs, business goals, and web technology to craft and deliver long term successful social media programs for companies. His informative blog teaches marketers and small business owners how to take advantage of the new media to connect, engage and interact with their target audience.

How to Use Facebook to Grow Your Business With Local Markets

Facebook is a valuable tool that needs to be used by all business owners. It doesn't matter if you're big or small or if you're a business that's completely run online or if you have a store front. It also doesn't matter if your business services the local area only or if you cover the entire United States, Facebook can make it happen.

There are a couple of ways to make this happen. Some can be made on your own, while other ways may need the help of professionals. When you're trying to grow your business using Facebook, you need to consider all of these techniques.

1. Fan Page

A fan page is a great way to grow your business with the local market. You need to market your fan page whenever possible. It's a good idea to have a link near the top of your website so it's visible as soon as your visitors arrive on your site. It's also a good idea to create flyers and hand them out with people that visit your store or place them in the orders you send out.

Once the fan page is created, you need to continually make posts to your page. You want to keep people coming back to your page day after day, so you need to find ways to make that happen. Posting tips, asking questions, and answering questions are a few of the easy ways to make it happen. You can also link your blog to your fan page so your blog posts automatically post each time you make them.

Finding local people to like your page can be a challenge, but it's not impossible. You should search for people you know first. Once you find local people you need to search their friends for other local people. The more local people you can find, the more people will join your fan page.

2. Facebook Ads

How to Use Facebook Fan Pages to Market Local Businesses

Facebook is the most popular social networking site and is widely used by hundreds of millions of people all over the world.  It allows people to share and stay connected with others by creating either a personal or professional profile, or a business or fan page.  Fan pages are public profiles with a customizable presence that allows businesses to interact with users.  With over 500 million users who could be potential consumers and advocates, marketers have engaged themselves into social networking to market their local businesses.

One benefit of having a fan page is publicity.  You start by naming your page with your business or the specific brand or product that you are marketing.  Then, upload a picture using your company's logo, a picture of either your building or your product, or anything that you think would best represent your business.  In order for the users to locate your company, you must add the basic but detailed information including the full name of your business or product, business address, operating hours and the payment options.  You could also customize your page by adding pictures, videos and applications to make it more appealing to the users.  Invite your friends and your current customers to become a fan of your page.  You could also find more fans by using Facebook Ads, which is a form of paid advertising.  Users can become a fan by simply clicking the link, and the action automatically generates a story into the News Feeds, thus easily spreading and generating a free distribution.